Christian Papadakis

<Marketing/>
Funzy
Modular children’s furniture
As cosy as a teddy bear hug!
Format: Animated Meta Ad Creative, ideal for Facebook/
Instagram feed, 4:5
This design is optimally tailored to meet the specified
criteria for a Meta Ad with a 2-second focus
1. Immediate attention: The rapidly changing
emotional images in the top section and the dynamic
360° animation of the beanbag immediately catch the eye
and interrupt the scrolling flow.
2. Emotional connection: The headline “As cosy
as a TEDDY BEAR HUG”, combined with the
emotional images of children, immediately evokes positive feelings and
associations among parents.
3. Clear product communication: The 360° view
shows the product precisely and comprehensively, whilst the
additional information (“Certified quality”, “Washable
covers”, “3-year guarantee”) build trust.
4. Direct call to action: The concise CTA
“SHOP NOW” guides the user straight to the next step.
5. Performance-optimised: The short, dynamic format
and clear visual hierarchy are ideal for quickly
absorbing information on social media and promote a high
click-through rate.
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The big drop carousel!
Format: Carrousel Post Meta Ad Creative: 1080 x 1080px
Slide 1 – Eye-catcher
Slide 2 – Focus on USP
Slide 3 – Product presentation – Variety
Slide 4 – Call to Action
“It’s here.” The new teddy beanbag from Funzy in a
minimalist, stylish interior. Swipe left!
Close-up of the fabric + lifestyle shot (e.g. the
child is shown relaxing on the beanbag).
Show the two colour variants of the beanbag
side by side, with subtle rotation arrows
in a minimalist, stylish interior.
Lifestyle image of the beanbag in a child’s bedroom.








