I am excited to present the new corporate identity for the Peace of Mind logo.

 

The logo has been transformed from its old bohemian style into something more contemporary, combining a clean, minimalist icon of a hand forming the peace sign with modern, bold typography, to create a high-contrast, high-quality aesthetic that stands out perfectly in nightlife settings and neon applications.

 

Acting as a burst of vitality, the three small red lines at the top represent a dynamic ‘spark’, symbolising the energy of coffee, the creativity of a cocktail or a fresh idea that emerges in a moment of calm.

 

Ultimately, this logo evokes calm and ensures instant brand recognition, reflecting a contemporary space that balances relaxation with an urban aesthetic, whilst offering a strong, versatile identity across all media platforms.